Slowly but surely events are returning to Queensland and man, what was our team happy to receive a phone call from client HTG Solutions!
Some of our promotional staff were engaged to run the Tesltra NBN Promotion across three of the biggest shopping centres on the Gold Coast – Burleigh Heads, Helensvale and Harbour Town.
The activation was onsite for 2 or 3 days (depending on the centre) at each shopping plaza over three weekends in September.
Armed with a heap of giveaways and a colouring competition for the kids, they chatted to young and old about their internet services and they also got to chaperone CRURZ (the Telstra robot) around one of the centers.
The activations proved a great success with the client providing some amazing feedback:
“All the girls are fantastic, and feedback from all managers has been fantastic. Thank you so much, it’s been a great experience from day one!”
Our Role
3vent Productions was engaged by HTG Solutions to provide experienced promotional staff at each location. The objective of the activation was to drive consumers to the Telstra store in-centre.
As such, our team was provided with a client brief which they memorised prior to arrival onsite.
During the promotion, they engaged with passers-by and provided initial information on the Telstra NBN service and related services, such as Telstra TV3, BINGE and Kayo. Potential customers’ initial curiosity was sparked by the promo girls who then referred the customer through to the store for more detailed information or to sign up.